“Binalot” Wins UPS Small Business Contest
Binalot Fiesta Foods has earned the distinction of winning the UPS Small Business Contest, for “exemplifying end-to-end customer service”. The special prize is $10,000, which will be awarded in Atlanta later this month.
“Why did we win? Because of the Dahon program. It’s end to end. We get it directly from the farmers, bring them to the commissary, deliver them to franchisees, and the end customers,” said the 35-year-old marketing management graduate from De la Salle University (Rommel T. Juan, president of Binalot Fiesta Foods Inc.).
The “Dangal at Hanapbuhay para sa Nayon” (Dahon) program provides income to a community of banana farmers in Laguna. The farmers were trained by Binalot personnel on the proper handling of banana leaves that are used to wrap the meals served by Binalot.
With names like “Love Me Tenderloin Tips”, “Bopisticated”, and “Bistek Walastik”, Binalot’s meals are truly Pinoy in taste, humor and spirit.
Congratulations from Filipina Soul!
via Inquirer
Tags: Binalot, Pinoy meals, Filipino franchise, UPS small business contest, Philippines
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